Privacy policy

Last updated: June 18, 2026

PostureTru operates this website and store. This Privacy Policy explains what personal information we collect, how we use it, and who we share it with when you visit or make a purchase from posturetru.com.

Information We Collect

When you visit our site or place an order, we may collect your name, email address, shipping and billing address, phone number, payment information, and order history. We also automatically collect certain information through cookies and similar technologies, including your IP address, browser type, device information, and how you interact with our site.

How We Use Cookies and Tracking Technologies

We use cookies and similar tracking tools to operate our store, remember your cart, and understand how visitors use our site. We also use advertising and analytics services, including Meta (Facebook and Instagram) and TikTok, which place pixels or similar tracking technologies on our site. These tools collect information about your visit, such as pages viewed and purchases made, and may use this information to show you relevant ads on their own platforms and to measure how well our ads are performing. Meta and TikTok may combine this information with other information they have collected about you through their own services.

You can control or opt out of this kind of tracking through your browser settings, your Meta ad preferences, and your TikTok ad preferences. Doing so may affect how our site or ads display for you, but will not prevent you from making a purchase.

How We Use Your Information

We use the information we collect to process and fulfill your orders, communicate with you about your purchase, provide customer support, improve our store, and, where you have agreed to it, send you marketing emails.

How We Share Your Information

We share your information with service providers who help us run our store, including our ecommerce platform Shopify, payment processors, and shipping carriers. We also share limited information with advertising and analytics partners, including Meta and TikTok, as described above. We do not sell your personal information to third parties.

Data Retention

We keep your information for as long as needed to fulfill the purposes described in this policy, including to comply with our legal and accounting obligations.

Your Rights

Depending on where you live, you may have the right to access, correct, or delete the personal information we hold about you, or to object to certain uses of it. To make a request, contact us at support@posturetru.com.

Children's Privacy

Our site is not directed at children, and we do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

If you have questions about this Privacy Policy, contact us at support@posturetru.com.